Campaign Sponsorships: A Smarter Way to Raise More and Connect with Your Community

Fundraising is most successful when it brings an entire community together. From families and alumni to local businesses, supporters want meaningful ways to contribute and to feel connected to the cause they’re backing. That’s where sponsorships come in.

Introducing Campaign Sponsorships, a new Snap! Raise feature designed to help teams, schools, and organizations raise more money while strengthening community involvement and campaign momentum.

What Are Campaign Sponsorships?

Campaign sponsorships allow supporters and local businesses to financially support a fundraiser in exchange for visible recognition. Instead of donating quietly, sponsors are featured directly on the Snap! Raise fundraising page, showcasing their support throughout the campaign. Campaign Sponsorships are easy to purchase, highly visible, and fully integrated into online fundraising campaigns.

How Campaign Sponsorships Work

With Campaign Sponsorships, any invited supporter can purchase a sponsorship while a campaign is active. When they do, their business name and logo are displayed directly on the campaign page.

There are two types of sponsorship placements:

1. Premier Sponsorship

– One available per campaign
– Displayed at the top of the fundraising page for maximum visibility
– Ideal for major donors or cornerstone local businesses

2. Secondary Sponsorships

– Unlimited availability
– Displayed below the cheerwall on the campaign page
– A great option for multiple small businesses or community supporters

Once purchased, sponsorships remain visible for the entire campaign and continue to appear on the page even after the fundraiser ends.

Why Sponsorships Matter for Fundraising

 1. Raise More Money Without More Work
One of the biggest challenges in fundraising is balancing effort with results. Campaign Sponsorships unlock incremental fundraising revenue without requiring additional planning or events. If you already have supporters who own or work at local businesses, sponsorship dollars can come in with virtually no extra effort. And with just minimal outreach, like sharing a QR flier, posting on social, or stopping by nearby businesses, group leaders and participants can also tap into entirely new sponsors they may not have reached before.

Sponsorship dollars are added on top of traditional donations, helping campaigns exceed their goals with minimal effort.

 2. Strengthen Community and Local Business Support
Local business sponsorships are a powerful way to connect fundraisers with the communities they serve. Businesses gain visibility and goodwill, while teams and programs benefit from increased financial support.

By featuring sponsors directly on fundraising pages, Campaign Sponsorships make community involvement visible and meaningful.

3. Build Trust and Momentum
A fundraising page with visible sponsors signals credibility and excitement. Featuring local businesses and community members highlights the broad support behind a campaign and helps showcase community involvement.

This social proof can be especially impactful during the early days of a fundraiser, helping campaigns gain momentum faster.

4. Increase Sponsor Recognition and Value
Traditional sponsorships often rely on signage or announcements that disappear quickly. Online fundraising sponsorships provide ongoing recognition throughout the campaign.

This extended visibility increases the value of sponsorships for businesses and encourages repeat participation in future fundraisers.

A Modern Approach to Online Fundraising

As fundraising continues to move online, sponsorship opportunities need to evolve with it. Campaign Sponsorships offer a modern, scalable way to combine online fundraising, business sponsorships, and community engagement into one seamless experience.

For coaches, group leaders, and organizers, this means more funds raised with less complexity. For sponsors, it means meaningful recognition and a stronger connection to the causes they care about.

The Future of Fundraising Sponsorships

Campaign Sponsorships are more than a new feature—they’re a smarter way to raise money, build community partnerships, and create lasting impact.

By making sponsorships accessible, visible, and easy to manage, this approach helps fundraisers of all sizes unlock new revenue and strengthen the support behind every campaign.

If you have an upcoming fundraiser or want to learn how sponsorships can work for your program, our team is here to help. Connect with a Snap! representative to explore new fundraising opportunities and make the most of every campaign.